And while it didn’t grab the grand prize, the BMW Gran Lusso Coupe did grab a lot of attention.

It is a beautiful vehicle that exudes the Pininfarina style while still remaining a BMW at its heart. This was achieved by completely trusting Pininfarina with the design without the fear of transforming the Gran Lusso into something completely detached from the German car maker.

The resulted car is best described by the simple phrase “one plus one makes three”, outlining the fact that the BMW Gran Lusso Coupe is more that the sum of the two world famous companies. Fabio Filippini, head of Pininfarina and Harim Kabib, BMW lead designer discuss the acclaimed Gran Lusso at large in a video clip presented just below, so sit back and enjoy the BMW Gran Lusso Coupe.

The post The BMW Gran Lusso Coupe discussed appeared first on BMW Car Tuning BLOG - BMW Car Modifications and Customization.

Now we can admire the German car in its full Italian elegance, after the official unveiling.

Being this year’s BMW representative for the Concorso d’Eleganza Villa d’Este, the Gran Lusso Coupe is a worthy successor to the 2012 Zagato Coupe. BMW has always made good looking cars, but they also seems too calculated, in typical German style.

On the other hand, the Italians have built their cars with spirit more than anything else. Like reliability. So, if you were to cross the high quality manufacturing of BMW with the great design of Pininfarina, what would you get?

We already know what: a jewel like the BMW Gran Lusso Coupe. While still retaining the basic design of the BMW 6 Series Coupe, Pininfarina worked wonders with both interior and exterior, adding that special touch of elegance they have accustomed us to.

The post Pininfarina’s BMW Gran Lusso Coupe appeared first on BMW Car Tuning BLOG - BMW Car Modifications and Customization.