The BMW 740e iPerformance is one of BMW’s hybrid models that try to create a balance between performance and eco-friendly technology. With this in mind, the Bavarian automaker tries to show, through the addition of M Performance parts, that hybrids are also equally upgradable.
As we’ve come to expect, the applied modifications do not change the vehicle’s design radically. In fact, the applied parts build on the original design and make certain features more visible. The BMW 740e iPerformance is the perfect candidate for such an attempt. The M Performance parts slightly change the 740e from a luxurious limousine to a sportier variant of the same model of vehicle. The parts also contribute to making this BMW feel more premium than the stock version.
So what changes were made to the 740e iPerformance? As far as the exterior is concerned changes were registered to the front side of the vehicle with the change of the grill’s accents as well as the addition of slightly different design elements to the bumper. The side of the car has been improved with carbon fiber parts. The M Performance logo is also made visible on this side of the vehicle.
Probably one of the biggest changes in the design of the BMW 740e iPerfromance is the choice of rims. The 21 inch rims fitted on this particular build make the car look more aggressive and sporty. Behind the rims one can notice the M Sport calipers, painted in blue that further contribute to the BMW 740e’s mean, menacing aspect. The exterior seems to build upon the original features the stock BMW 740e iPerformance integrated in its design.
When it comes to the interior, not many changes have been made. Apart from the bright red leather seats that seem to be the centerpiece of the BMW 740e iPerformance’s interior, the rest of the elements on the inside of the car seem to have been left as were in the stock counterpart of this vehicle. One reason for this could be the fact that there was little room for improvement in the design of the interior. Comfort is definitely BMW 740e’s strong suit.
The BMW 740e iPerformance with M Performance parts is definitely an improved variant of this vehicle’s stock counterpart. The improvements are not radical. They tend to build upon the already existing features of the car, bringing out in the open the best parts of this particular BMW model.